5 Low Cost CRM Options For Small Business

The smaller the business, the more valuable every contact with a prospective customer is. If you’re not already using Customer Relationship Management (CRM) software to build and manage your customer lists, or you’re interested in low-cost (or free) CRM tools, read on!

Customer Relationship Management (CRM) Software

Each contact is a step closer to precious revenue, and should never be taken lightly or neglected. As contacts become prospects and blossom into customers, all of the information you have gleaned about them becomes even more valuable. It is vital to manage your customer relationships wisely.
Customer Relationship Management (CRM) software makes this ongoing, complex process easier and more productive. But CRM software designed for large corporations is costly and takes a lot of training. Fortunately, there are a number of low-cost, even free CRM solutions designed for businesses as small as one very busy, non-technical person.
Low-cost CRM Software
Insightly is used by over 500,000 small businesses worldwide. It integrates easily with familiar communication tools like Google Apps and Gmail, Office 365 and Outlook 2013. It also has apps for iOS and Android mobile devices. Insightly provides contact management, opportunity and pipeline management, task management, and reporting features. It’s free for up to 3 users and 2,500 contacts. Paid plans range from $29 to $99 per month depending on volume.
Nimble lives up to its name, providing small businesses with swift, simple, agile ways to track and nurture contacts with current and prospective customers. It automatically identifies social media profiles of contacts on Facebook, LinkedIn, and Twitter so you don’t have to search for them. Pricing is simple: $15/month per user, with unlimited contacts.
Batchbook imports your existing contacts from a vast array of sources including social media, accounting software, email address books, Google, and others. Then contacts can be managed from your inbox. Batchboook also does project management with a customer-centric perspective, helping sales and production teams collaborate to keep customers satisfied. Pricing starts at $20/month per user for up to 2,000 contacts and rises as high as $100.
Zoho CRM is a Software-as-a-Service (cloud-based) offering from Zoho, the popular small business office productivity service provider. It helps you capture leads from your website, keep track of sales activity, manage email marketing, and access customer information ranging from order history to family members’ names and birthdates. It works with Gmail and Google Docs, using a drag-and-drop editing interface that requires no tech skills. Free for up to 3 users and 5,000 contacts; paid plans range from $12 to $35 per user per month.
Vtiger is a cloud-based CRM solution built upon open-source software. It enables contact management; email marketing; assignment of prospects to team members; tracking of all customer contacts; and a customized Web portal for each customer where he/she can submit service requests (orders). Vtiger integrates with MailChimp’s email marketing, Microsoft Office and Outlook, Gmail, and other productivity suites. It costs $12/month per users and additional charges may apply to email marketing campaigns.
Your thoughts on this topic are welcome. Post your comment or question below…

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  1. That’s nice that Vtiger can interface with Mailchimp, because I’m already doing email marketing. Just thought I’d mention that Vtiger has its own email marketing module, and the Mailchimp module is a 3rd party addon. Didn’t find any addons for Aweber or ConstantContact.

  2. TacomaWalter says

    Insightly looks great, off to give it a whirl, thanks!

  3. That’s good list, but how can you have a free CRM list that doesn’t have Bitrix24 on it? Also Zoho, while it’s terrible, is free for 3 users and fairly popular.
    EDITOR’S NOTE: That’s why you’re here. 🙂

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