Is Cloud Computing For Small Business?

“Cloud computing” has rapidly emerged from the “what are you talking about?” stage to become a business buzzword. A new survey by Goldman Sachs forecasts software-as-a-service (SaaS) sales of $106 billion worldwide in 2016, up a phenomenal 21% over 2015 estimates. So why are small business owners so reluctant to use cloud services that can make them more nimble and efficient? Let’s talk a look…[Continue Reading…]

Is BYOD a Good Idea for Small Biz?

Many small businesses allow, even encourage employees to “BYOD” (bring your own device) instead of using company-issued ones. Letting workers use their personal phones and tablets for business saves money and training time. But BYOD, or any use of mobile devices with business networks, carries its own headaches. Here are some points to ponder, and tips for small business owners…
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Is Your WordPress Site Vulnerable?

WordPress is the most popular content management system on the Internet, by a long shot. The open-source platform powers 23 percent of all websites, according to the statistics trackers at W3Techs.

VoIP Systems for Small Business

When it’s time for a new office phone system, you may want to consider VoIP (Voice over Internet Protocol) instead of a traditional PBX system. You’ll not only save money; you can also gain mobility and features that make your business more productive. Read on for the details…
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Inkjet, Laser, or All-In-One Printer?

When shopping for a new printer, should you look for an inkjet or a laser? How about a plain old printer versus an all-in-one printer, scanner, copier, and fax? The inkjet vs. laser choice depends on what you print and how often you print it. An AIO printer is the de facto standard for all but the tightest budgets these days.
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Improve Sales With A/B Testing

Every business website has a “conversion goal” — a desired end result for each visitor. E-commerce sites exist to convert visitors into customers. News sites exist to convert visitors into subscribers. Other sites exist to convert visitors into trial users and eventually paid subscribers. A/B testing is a critical tool to get more of those desired results. Here’s how it works…
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Google Webmaster Tools

When it’s time to improve the performance of a page or an entire site, many Webmasters turn to Google Webmaster Tools, a free service offered by the leader in search. Read on to learn how you can tweak and tune your site in order to maximize your chances of being found by the people who are searching for the products and services you offer…
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Adding Search To Your Site

You may think your website is so simple and well organized that a search function is unnecessary. You would be wrong and that mistake would cost you money. Here’s why you need to add a search engine to your website…
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Visa Checkout: Another Way to Pay

Paypal is a familiar name. Apple Pay made a big splash recently. Amazon Payments rings a bell with over 200 million Amazon customers. But have you heard of Visa Checkout, the payment service offered by credit card giant Visa, Inc., since late 2013?
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