Small business owners can now have their very own video broadcasting networks right in their pockets. Smartphone apps Periscope and Meerkat enable spontaneous or scripted recording of videos and instant broadcast to fans and customers on Twitter or Facebook. Here’s how it works…[Continue Reading…]
Are You Ready for Equity Crowdfunding?
Crowdfunding – the raising of large amounts of capital by means of small contributions from many people – passed a significant milestone on June 19, 2015, when the SEC’s new Regulation A+ went into effect. Read on to see how Reg A+ may help your business raise equity capital for startup or expansion…[Continue Reading…]
How to Make Great Landing Pages
A landing page is a page on your website where visitors “land” after clicking on a link in one of your email advertisements, a search result item, a link on another Web site, a URL on your business card, etc. A landing page makes the difference between a visitor and a buyer, so you want to get it right. Here are some tips to help you construct great landing pages…
Keeping Tabs On Competitors
It’s not enough in business to just do your own thing, even if you do it exceptionally well. You must also keep tabs on what your competitors are doing because their activities can directly and suddenly impact your bottom line. Here’s how to see what the other guys are up to, and profit from it…
Increase Sales With Affiliate Marketing
Driving traffic to your Web site is a never-ending, herculean task. You can work the search engine optimization and social media all by yourself, spending most of your day “trolling for traffic,” or you can pay other people to do it for you. Affiliate marketing programs are designed to help you get customers the easier way. Here’s how it works…
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